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Jine Wu
Agentic Commerce Series

Jine Wu

Senior SEO Manager
REA Group
as featured on Google Search Live Central, Semrush & Search Marketing Summit
Background

Jine Wu is the Senior SEO Manager at REA Group with over 18 years' experience in digital marketing. She began her career in web development, building a strong technical foundation that underpins her expertise in enterprise-scale technical SEO, AI-driven search, and large-scale search platforms.

Jine is known for her data-driven approach and for working closely with product managers, engineers, and designers to ensure search strategies are clearly communicated and effectively delivered.

Selected highlights
  • Senior member of REA Group's award-winning in-house SEO team, recognised as Best In-House Team at the 2026 APAC Search Awards, In-house Team of the Year (SEO) at the 2023 Search Engine Land Awards, and Best In-House Team at the 2020 Semrush Search Awards Australia.
  • REA Group is an ASX-listed company with a market capitalisation exceeding $20 billion and owns realestate.com.au, Australia's number one property website.
  • Has spoken at industry events such as the Search Marketing Summit and contributes to platforms including Semrush.
Agentic Commerce Series

A free evening for industry peers on what changes when an AI agent is the one deciding. Sydney, Melbourne and Brisbane through spring 2026.

See the panel