Every role comes through the Kindred network — personally sourced, already vetted. No noise, no bulk listings. Just the right opportunities for the right people.
Roles with AI search, GEO or AEO in the title barely existed before December last year. In the past six months, over 700 have appeared, and more than a quarter of them are leadership titles, Director, Head of, VP, against roughly one in seven for standard SEO roles. The market isn't hiring people to learn this shift. It's hiring people to run it.
This is one of those roles, and a rare version of it: a brand new national leadership seat built around that shift, backed by a network with the infrastructure and client relationships already in place, missing only the person to connect them, define the offering, and speak for it publicly. Whoever takes this on writes the playbook themselves.
The agency behind this role runs at the scale of a major global network with an innovation-first approach, integrating clients into their interconnected ecosystem depending on whatever solutions they require. It is recognised among the country's most awarded digital consultancies, built more around belonging and transparency than perks.
You would be the first person in the seat. Your first real decision on the job is who joins you, in whichever of Sydney or Melbourne you are not already based in. Everything after that, how the function runs and what it grows into, is yours to shape. Reporting to the leadership team, your week runs on client partners, presenting to their Heads of Digital and Marketing, and making the case inside their business for why search deserves real budget.
$160,000 package (inclusive). Permanent. Sydney or Melbourne, hybrid.
Are you 60-70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people, not the most people. Every hire through Kindred includes a donation to a charity of your choosing.
Most people get one real shot at mentorship, right at the start, before they're expected to already know it. After that you're on your own to upskill, or you're not. This one runs differently: every new Director goes through a structured 16-week program covering every channel, the kind of formal training most people only get once, and never again after their first year.
The agency behind this Director opening is Australia's largest independent media group, big enough to run direct buys, BVOD, programmatic, paid social, SEM and biddable work at real scale, small enough that directors still own their patch rather than sitting three layers from the client. You'd work across some of the country's best known household brands, from telco and retail through to travel and banking.
As Digital Director you'd drive the digital strategy, growth and execution of performance media across programmatic and paid channels. You'd lead a team of a manager, an executive and a coordinator, plan campaigns with activation in mind rather than handing off a brief and hoping, and present data and measurement directly to clients. Teams here treat AI as a tool for working smarter and faster, and you'd be among the first to put their proprietary media intelligence platform to work.
Autonomy is the point. You're the trusted advisor for your clients as much as for your team, and that level of autonomy is genuinely rare inside a group this size.
$130,000 to $150,000 package (inclusive). Permanent. Melbourne, hybrid with 3 days in the office.
Plus the structured 16-week Director program, 40+ expert-led lectures through their in-house academy, free gym membership, generous parental leave, an Employee Assistance Program with mental health first aid practitioners, and a full social calendar.
Are you 60-70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people, not the most people. Every hire through Kindred includes a donation to a charity of your choosing.
Two people started this agency 27 years ago. They're both still here, both still MDs, neither one has left. That's not the kind of fact you can fake or spin, and it shows up everywhere else too: average tenure across the team sits at nine years.
Their clients stay too, with strong retention across some of Australia's best known household brands, and genuinely good creative, performance and digital offerings across teams in Brisbane and Sydney. It's a rare mix, mature but flexible, with real effort put into culture and companionship. Once a month the whole team does something together off the clock, paint and sip one month, axe throwing the next. Once a year everyone is flown to Brisbane for a two-day company event, proper presentations, then a long lunch and drinks.
This role sits mostly on the strategy side, inside a performance team of ten. You'd manage a junior directly, with a coordinator handling execution under you, and you're the one leading WIPs with clients and driving the PMax, Shopping, Search, retargeting and YouTube campaigns. You'd be mentored by a Head of Performance with both commercial acumen and technical platform knowledge, and you'd work on some of their most exciting Tier 1 accounts.
$90,000 to $95,000 + super. Permanent. Brisbane or Sydney, hybrid.
Are you 60-70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people, not the most people. Every hire through Kindred includes a donation to a charity of your choosing.
Most agency SEO roles go one of two ways. You're either buried in a factory model churning through audits no one reads, or you're the only SEO person in the building and your family thinks you work for Google. This is neither.
Our client is an award-winning Melbourne digital agency, 15 years deep, built on a principle most agencies put on a wall and never live by: only work with good people, only do good work. They're a Premier Google Partner with APAC Search Awards and Good Design Awards on the shelf, and they would rather talk about the work than the trophies. The team has grown from five to nearly twenty, and their SEO division is the engine behind much of that growth. They aren't generalists. SEO isn't an upsell here, it's a core discipline with its own tiered team: junior, mid, senior and Head of SEO.
This is a client-facing, mid-level SEO role with real ownership. You'd build and execute tailored strategies across a diverse B2B and B2C portfolio, from tourism and eCommerce to health sector training and radiology, covering on-page, off-page, technical and content-led SEO. You'd present to clients directly, translate complex data into language business owners actually understand, and tie everything back to revenue rather than rankings. This agency talks in ROI and conversions. If that's your language too, you'll feel at home.
$70,000 to $100,000 base plus commission. Permanent. Frankston, Melbourne, hybrid with 3 days in the office on Tuesday, Thursday and Friday, ideal if you're a Bayside or southeast local.
Plus a clear career path inside a tiered SEO team with mentorship and structure, a creative culture of down-to-earth marketers, designers and developers who care about their craft, and purpose-driven work, they donate revenue and expertise to local community causes through their charity program.
You don't need to tick every box. If you're a mid-level SEO who's tired of being invisible in a big machine, and you want to work somewhere your craft is respected, your growth is mapped out and your clients actually matter, let's talk.
Are you 60-70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people, not the most people. Every hire through Kindred includes a donation to a charity of your choosing.
You can lead SEO at an agency that's coasting on last year's playbook — or one that's actively rewriting it. This is the second kind.
Our client is a leading Australian full-service digital agency — part of a global network, with a long track record of award-winning work and a reputation built on search. Right now they're investing hard: new leadership, growing teams, and a serious rethink of what discoverability means as search behaviour shifts toward AI, video, and beyond the blue links. There's a major national brand joining the client roster. For a senior SEO practitioner, the timing is rare.
This is a leadership role. You'll own a patch of clients, set the SEO strategy and direction, and sit above a craft team of managers — mentoring locally and nationally, and helping define the standard the whole practice works to. You'll also be an internal voice for SEO across the wider agency, bringing solutions to other teams and helping the discipline earn its seat at bigger strategic tables. Part strategist, part leader, part internal salesperson for great search work.
$110,000 package (inclusive) | Brisbane, Melbourne or Sydney | Hybrid | Permanent
Plus genuine flexibility, retail discounts and cashback, training partnerships across major platforms, 24/7 wellbeing support, and a full social calendar.
Are you 60–70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people — not the most people. Every hire through Kindred includes a donation to a charity of your choosing.
The best SEO roles let you keep your hands on the craft and own the client relationship — you don't have to trade one for the other to grow. This is one of those.
Our client is a leading Australian full-service digital agency — part of a global network, with a long track record of award-winning work and a reputation built on search. They're investing in it again: new leadership, growing teams, and a real rethink of what discoverability means as search shifts toward AI, video, and beyond the ten blue links. It's a genuinely good moment to join.
As SEO Manager, you'll lead the SEO approach for your own patch of clients — building, amending and pivoting strategy while staying close to the work itself. You'll be in client conversations day to day, shaping content and technical SEO programs, and contributing to the strategies and deliverables that drive their traffic and share of voice. You'll sit within a strong, collaborative team and help raise the standard of work across the practice.
$90,000 package (inclusive) | Brisbane, Melbourne or Sydney | Hybrid | Permanent
Plus genuine flexibility, retail discounts and cashback, training partnerships across major platforms, 24/7 wellbeing support, and a full social calendar.
Are you 60–70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people — not the most people. Every hire through Kindred includes a donation to a charity of your choosing.
Our network goes beyond what’s listed here. If you’re looking for something specific — or you’re a candidate wanting to be considered for roles before they’re posted — get in touch directly.