Roles with AI search, GEO or AEO in the title barely existed before December last year. In the past six months, over 700 have appeared, and more than a quarter of them are leadership titles, Director, Head of, VP, against roughly one in seven for standard SEO roles. The market isn't hiring people to learn this shift. It's hiring people to run it.
This is one of those roles, and a rare version of it: a brand new national leadership seat built around that shift, backed by a network with the infrastructure and client relationships already in place, missing only the person to connect them, define the offering, and speak for it publicly. Whoever takes this on writes the playbook themselves.
The agency behind this role runs at the scale of a major global network with an innovation-first approach, integrating clients into their interconnected ecosystem depending on whatever solutions they require. It is recognised among the country's most awarded digital consultancies, built more around belonging and transparency than perks.
You would be the first person in the seat. Your first real decision on the job is who joins you, in whichever of Sydney or Melbourne you are not already based in. Everything after that, how the function runs and what it grows into, is yours to shape. Reporting to the leadership team, your week runs on client partners, presenting to their Heads of Digital and Marketing, and making the case inside their business for why search deserves real budget.
$160,000 package (inclusive). Permanent. Sydney or Melbourne, hybrid.
Are you 60-70% fit to the job? No worries, apply anyway and let's get a chat set up.
We require overseas applicants to have existing work rights in Australia. No sponsorship is available for this opportunity.
Kindred is a human-first talent partner for digital, eCommerce, and performance marketing professionals across Australia. We place the right people, not the most people. Every hire through Kindred includes a donation to a charity of your choosing.